Many voters are willing to accept misinformation from political leaders – even when they know it’s factually inaccurate. According to our research, voters often recognize when their parties’ claims are not based on objective evidence. Yet they still respond positively, if they believe these inaccurate statements evoke a deeper, more important “truth.”
Of course they do.
If there’s a binary choice (and here in the UK it basically is), you’re going to vote for the candidate that broadly covers your requirements from government, conveniently ignoring the bits you don’t like. The alternative is to not vote at all because no one candidate or party can perfectly mirror your values.