Guy Sims Fitch was created by the United States Information Agency (USIA), America’s official news distribution service for the rest of the world. Today, people find the term “propaganda” to be incredibly loaded and even negative. But employees of the USIA used the term freely and proudly in the 1950s and 60s, believing that they were fighting a noble and just cause against the Soviet Union and the spread of Communism. And Guy Sims Fitch was just one tool in the diverse toolbox of the USIA propaganda machine.
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I recently filed a Freedom of Information Act request with the CIA to get more information about Guy Sims Fitch, this fictional character that journalists and editors of the USIA would use to promote American economic interests abroad. The twist? The CIA wants to make sure that the privacy rights of this fictional character aren’t violated. Or, perhaps, that the privacy rights of the people who wrote under that name aren’t violated.
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How do we, as Americans, know about Guy Sims Fitch at all? The USIA was prohibited from disseminating news inside the United States under laws that restricted the government from producing propaganda for domestic consumption. So, as best I can tell, Fitch never showed up in any American newspapers. That, however, didn’t stop a lot of other USIA and CIA disinformation campaigns from leaking into American news.
In fact, the CIA had to acknowledge during 1977 congressional hearings that the disinformation they were helping to get published through a variety of media around the world would often find its way into American news outlets. It was during those same hearings that it was revealed the CIA had helped covertly finance the publication of about 1,000 books. And Congress made the CIA pinkie-swear that “under no circumstances” would it publish any newspapers, magazines, or books in the United States. Clandestine financing of publishing efforts outside of the US in any language that wasn’t English was just fine, according to Congress.